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Vidu Claw: An AI Creative Employee Agent by Vidu
Vidu Claw: An AI Creative Employee Agent by ViduIntroduction
What is Vidu Claw
Vidu Claw is an AI intelligent agent launched by Shengshu Technology (Vidu) aimed at content creation. Through conversational interaction, it automatically transforms creative ideas into complete videos, covering the entire workflow from storyboarding, scripting, and soundtrack to the final cut.
Vidu Claw official website screenshot
Core Features and User Groups
| User Group | Core Scenario | Specific Capabilities |
|---|---|---|
| Social Media Creators | Daily short video updates | Input simple ideas such as "product showcase" or "summer promotion," and automatically generate complete short films including storyboard, script, and soundtrack |
| E-commerce Operations | Product page conversion | Instantly transform static product images into vivid real-scene short videos that authentically showcase the product's appeal |
| Content Growth Specialists | B2B/Enterprise marketing | Automatically read product documents, extract creative points, and convert them into presentation videos adapted for LinkedIn or YouTube styles |
| Individual Business Owners | Small shop owner marketing | Transform fragmented ideas into professional marketing videos and social media materials |
Technical Integration: Vidu Skills
Vidu Claw can integrate Vidu Skills (based on the open-source vidu-skills on GitHub) to obtain stronger video generation capabilities.
Integration Method:
Enter in the Claw conversation: Help me install Skills https://github.com/shengshu-ai/vidu-skills
Configure environment variables: VIDU_TOKEN and VIDU_BASE_URL=https://service.vidu.cn
Then call directly through natural language, for example: "Call Vidu to help me generate a video of a 'cyberpunk racing car speeding through a neon city'"
Access Requirements and Billing
Vidu Claw: Currently requires application for testing, and can only be used after approval.
Vidu Skills: Open to all Vidu subscription members.
Billing method: Both features deduct corresponding credits based on the task type.
Relationship with Vidu Main Site
Vidu Claw is the intelligent agent layer on top of the Vidu video generation platform.
The Vidu main site provides the underlying video generation model capabilities.
Vidu Claw encapsulates workflow automation, enabling AI to understand requirements, plan tasks, call tools, and deliver finished products.
Vidu Skills provides extensible skill plugins that expand the capability boundaries of Claw.
How to Use?
Apply for Access
Vidu Claw is currently an invitation/application-based testing system, requiring qualification before use.
Application Steps:
Visit the official website: https://www.vidu.cn/vidu-claw
Click "Apply to Join Vidu Claw" and fill out the form
Wait for approval
Installing and using Vidu Skills in advance (see below) can increase the probability of receiving an invitation code.
Basic Creation
After obtaining qualification, the entire process is completed through natural language conversation:
Enter Vidu Claw: Log in to the Vidu official website and click the Claw icon in the sidebar.
Input creative commands, for example:
"Help me generate a video of a 'cyberpunk racing car speeding through a neon city'"
"Make a product showcase short film for a summer promotion"
"Based on this product document, generate a presentation video suitable for LinkedIn"
Claw automatically completes requirement analysis, storyboard design, script writing, soundtrack configuration, and video generation, without manual intervention.
Preview the video and download if satisfied. Paid subscribers can remove watermarks and use it for commercial purposes.
Extended Capabilities: Integrating Vidu Skills
For stronger customization capabilities, you can integrate Vidu Skills (open to all Vidu subscription members):
Enter in the Claw conversation: Help me install Skills https://github.com/shengshu-ai/vidu-skills
Obtain VIDU_TOKEN on the Vidu platform
Configure environment variables: VIDU_TOKEN=your_token and VIDU_BASE_URL=https://service.vidu.cn
Call directly through conversation, such as: "Call Vidu to help me generate a video of a 'cyberpunk racing car speeding through a neon city'"
Fine-Tuning and Iteration
After the initial draft is generated, you can fine-tune through follow-up conversation commands without regenerating:
Adjust style: "Change the background music to something more intense"
Modify the subject: "Change the protagonist to a female"
Control pacing: "Speed up the video pace"
Change the scene: "Change the background to a seaside sunset"
Users with a Vidu account can submit an application first, while familiarizing themselves with the video generation capabilities of the Vidu main site, to prepare for subsequent use of Claw.
Competitor Comparison
| Comparison Dimension | Vidu Claw | Jimeng AI | InVideo AI | HeyGen |
|---|---|---|---|---|
| Developer | Shengshu Technology | ByteDance | InVideo | HeyGen |
| Product Positioning | AI Creative Employee / Video Content Generation Agent | Multimodal Content Generation Agent | Automated Video Workflow Platform | Digital Human Video Agent |
| Agent Form | ✅ Yes | ✅ Yes | ✅ Yes (Automated Process) | ✅ Yes (Video Agent) |
| Core Capabilities | One-sentence generation of complete short films (auto storyboard + script + soundtrack + final cut) | Deep integration with Jianying, strong Chinese understanding, supports 12-file multimodal input | Script → Footage → voiceover integration, can call flagship models like Sora/Veo | Digital human talking, lip sync, virtual host, multilingual translation |
| Video Generation Quality | Strong | Medium | Medium (depends on integrated models) | Weak (limited to digital human/talking scenarios) |
| Automated Workflow Depth | ⭐⭐⭐⭐⭐ (end-to-end fully automated) | ⭐⭐⭐⭐ | ⭐⭐⭐⭐⭐ (from blog/brief to publishing) | ⭐⭐⭐ |
| Target Users | Social media creators, e-commerce operations, content growth specialists, individual business owners | Douyin/Jianying users, Chinese-style content creators | Marketing teams, social media operations, YouTube creators | Marketing teams, enterprise training, multilingual communication |
| Access Threshold | Low (purely conversational) | Medium | Low | Low |
| Chinese Support | Strong | Strong | Average | Supported |
| Pricing Model | Application for testing / Credits deducted per task | Paid subscription (price increased in April 2026) | Limited free plan + paid subscription | Small free plan + paid |
| Best Use Cases | E-commerce product showcases, social media short videos, summer promotions and other marketing content | Douyin ecosystem content, Chinese-style/life recording | Batch marketing videos, YouTube documentaries, ad films | Digital human ads, enterprise training, multilingual talking videos |
| Maximum Generation Duration | Approximately 4 seconds (basic clip, can be combined) | 12 to 60 seconds per generation | Approximately 60 seconds (can be stitched) | Talking video (flexible duration) |
