Uten.Shop: The Most Accurate Product Analytics Platform

Uten.Shop: The Most Accurate Product Analytics Platform 90

Uten.Shop is the world's first live-stream e-commerce data analytics platform officially designated by TikTok. It delivers precise data analytics services for TikTok influencers and merchants, boosting live-selling efficiency and marketing performance.

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Uten.Shop: The Most Accurate Product Analytics PlatformIntroduction

UTen Data Platform is the world's first live-stream e-commerce data analysis platform officially designated by TikTok, established in March 2022. Uten.Shop focuses on providing precise data analysis services for influencers and merchants on TikTok, aiming to improve live-stream带货 efficiency and marketing effectiveness.

UTen provides core data resources including influencer data, product data, and带货 sales data, helping users with industry analysis, product positioning, and promotion strategy development. It also offers a series of interest e-commerce operation services for brands or distributors, such as influencer matchmaking, content planning and training, and live-stream hosting services.

UTen's data analysis capabilities cover multiple dimensions including influencer data rankings, live-stream record data, and product ranking data, helping cross-border e-commerce understand market trends and optimize operational strategies.

UTen is committed to providing one-stop marketing services for live-stream e-commerce practitioners, including account positioning, product selection, live-stream product arrangement, sample delivery, as well as efficient influencer matching services for merchants/brands.

UTen Data Platform Core Services

UTen Data Platform Core Services:

Influencer Data Services:

  • Provides influencer data rankings, supports filtering top influencers by time and industry, making it easy to query basic information and live-stream带货 performance of followed influencers.

  • Displays basic information such as influencer nickname, follower count, and main business category, as well as core data including live-stream transaction volume, transaction count, average order value, listed products, stay duration, and comment activity.

  • Through the similar influencer feature, helps users find other excellent influencers in the same category, enriching带货 channels.

  • Provides live-stream record data, reviewing the带货 performance of each live stream, including duration, transaction volume, transaction count, and average order value.

Product Data Analysis:

Provides best-selling product ranking data, assisting cross-border merchants in improving their product selection and assortment strategies.

Displays product transaction volume, transaction count, price,带货 influencers, and related live-stream data, helping merchants understand product sales performance.

Live-stream Data Analysis:

Provides detailed metric data and optimization suggestions for individual live streams, making it convenient for merchants or influencers to make targeted improvements.

Analyzes the traffic situation of individual live streams, including audience sources, viewing duration, and interaction.

Industry Analysis and Product Positioning:

Provides industry analysis for brands or distributors, helping them understand market trends and consumer needs.

Assists with product positioning and develops precise promotion strategies.

Influencer Matchmaking and Incubation:

Matches suitable带货 influencers for brands and establishes cooperative relationships.

Provides influencer incubation services to help promising influencers grow.

Content Planning and Training:

  • Provides live-stream content planning services to ensure live-stream content attracts audiences.

  • Conducts training to improve the live-stream带货 capabilities of influencers and merchants.

Live-stream Hosting Services:

  • Provides live-stream hosting services for merchants to ensure live-stream quality and effectiveness.

Account Positioning and Product Selection:

  • Provides account positioning services for creators/MCN agencies to clarify account development direction.

  • Assists with product selection to ensure products meet market demand.

Live-stream Product Arrangement and Sample Delivery:

  • Provides live-stream product arrangement services to optimize product display order.

  • Assists with sample delivery to ensure influencers receive samples in time for promotion.

Monitoring Live-stream Data and Product Preferences:

  • Monitors live-stream data, including audience count, interaction, and conversion rate.

  • Analyzes product preferences to help merchants adjust product combinations.

Uten.Shop Product Advantages:

  • Market Overview: Sharply insight into overall market performance and direction, multi-dimensional filtering, analysis, and screening to quickly and accurately locate target markets.

  • Find Products: Comprehensively and quickly discover best-selling hot products in the market, rapidly increase sales profits, and boost live-stream popularity.

  • Find Stores: Discover new market opportunities and trends, learn excellent operational strategies, and optimize product positioning.

  • Find Services: Massive service providers offer comprehensive services to help large, medium, and small institutions and brand merchants easily go overseas.

  • Product Migration: Migrate product information to TikTok Shop, perfectly replicating product information.

  • Title Optimization: Product title optimization quickly improves exposure, one-click intelligent title optimization, intelligent screening of hot searches, traffic, prohibited words, etc.

  • AI main image video: AI automatically generates videos, easily creating eye-catching product videos.

The emergence of the UTen Data Platform provides strong data support and operational tools for TikTok cross-border e-commerce, especially in Southeast Asian markets like Indonesia, helping Chinese brands and merchants explore global markets.


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