Huibostar: Baidu's Multi-Agent AI Digital Human Platform

Huibostar: Baidu's Multi-Agent AI Digital Human Platform 115

Powered by the ERNIE LLM, this all-scenario multi-agent AI digital human platform offers livestreaming, video, and real-time interaction services, with features like real-person cloning, AI scripts, smart editing, and one-click streaming — helping businesses cut costs and expand globally.

#Ai工具箱 #Ai视频生成

Huibostar: Baidu's Multi-Agent AI Digital Human PlatformIntroduction

What is Baidu Yi Jing

Baidu Yi Jing, formerly known as Huiboxin (慧播星), is a full-scenario multi-agent AI digital human platform launched by Baidu. Built on the ERNIE large model, proprietary digital human models, and a multi-agent collaboration architecture, it integrates digital human images, voices, scripts, live streaming, video, and interactive capabilities into a single platform. Enterprises don't need real people on camera or professional teams to create cost-effective digital avatars that can speak, sell products, and interact with audiences.

Baidu Yi Jing primarily covers three areas: digital human live streaming, digital human video, and real-time interaction, serving over 30 industries including e-commerce, brand marketing, education, government affairs, healthcare, and cultural tourism. By the end of 2025, it had more than 100,000 digital human hosts, served over 100,000 cumulative customers, and helped 80+ enterprises expand overseas. According to the Frost & Sullivan report, it ranked first in China's AI digital human market share and first in overall product strength for two consecutive years, with approximately 8.1% market share in 2025.

Baidu Yi Jing · Baidu E-commerce Digital Human Live Streaming - huibo.baidu.com

Core Features

  • Digital Human Live Streaming: Replicates real-person live streaming workflows, supporting product selection, display, pricing, and shopping cart setup; enables real-person cloning, one-click streaming, and intelligent switching across multiple products and scenes; script mode aligns tone, expressions, and gestures; the AI brain autonomously orchestrates multiple role-based agents based on real-time data.

  • Digital Human Video: Full-process AIGC video creation with AI real-person cloning, AI script assistant, and intelligent mixed editing, automating everything from topic selection to finished video, including short drama tools.

  • Real-Time Interactive Digital Human: Hyper-realistic enterprise digital avatars with response latency < 2 seconds, supporting multimodal real-time generation, real-world perception, 24-hour long-term memory, and emotion recognition.

  • Image/Voice/Digital Human Generation: AI-customized appearance, voice cloning, and direct digital human setup.

  • AI Script/Script Writing: Automatically generates live streaming scripts and interactive Q&A content based on product detail pages.

  • Market Opportunities/Trend Insights: Provides product selection, industry trends, and creative inspiration.

  • Asset Management: Unified management of image and voice libraries with subscription-based usage.

Why Choose Baidu Yi Jing

  • Solid Technical Foundation: ERNIE large model + specialized digital human models + multi-agent collaboration, ensuring reliable script generation and semantic understanding.

  • Full-Link Integration: Images, voices, scripts, live streaming, video, and interaction all in one place—no need to piece together multiple platforms.

  • Cost Reduction & Efficiency: Public data shows an average 29% increase in live streaming conversion rates, 150% improvement in delivery efficiency, and approximately 63.3% reduction in production costs.

  • Strong Realistic Interaction: Real-time interaction response < 2 seconds, with long-term memory and emotion recognition, delivering an experience close to real human interaction.

  • Overseas Expansion Capability: The international version supports 12 major languages with native-level lip-sync matching, has helped 80+ enterprises go overseas, and was featured at the 2026 China International Fair for Trade in Services.

  • Ecosystem Compliance: Integrated with Baidu Search and the ERNIE ecosystem, holding qualifications for audio-visual programs, online culture, and internet news services; ranked first in market share.

  • Multi-Platform Support: Available across Windows / Mac / Android / iOS platforms.

Application Scenarios

  • E-commerce Live Streaming & Sales—One-click streaming, 24/7 uninterrupted broadcasting, automatic product and scene switching.

  • Content Creation/Short Video & Short Drama—Talking-head videos, batch mixed editing, brand promotional materials.

  • Education & Training—Online course explanations, AI instructor interactive teaching.

  • Customer Service & Shopping Guidance—Smart customer service, after-sales guidance, government/medical triage.

  • Brand Communication & Virtual IP—Brand digital humans, virtual hosts, news anchors.

  • Overseas Expansion & Cultural Tourism/Government Affairs—Multilingual live streaming sales, cultural tourism live streaming, government digital docents.

How to Use Baidu Yi Jing

  1. Register & Log In: Visit huibo.baidu.com, scan QR code or log in via SMS with your Baidu account, then go to "My Subscriptions" to activate capabilities.

  2. Create Avatar: Go to "Assets—Avatar," choose a preset avatar, or use AI customization or real-person cloning.

  3. Clone Voice: Select voice style in "Assets—Voice," or perform voice cloning.

  4. Configure the Brain: Use the AI script assistant/script writing tool to generate live streaming scripts and interactive Q&A content, and set up the knowledge base.

  5. Set Up Live Streaming Room/Configure Video: AI generates backgrounds, overlays, and video materials, with interactive settings configured.

  6. Go Live/Export Video: One-click start digital human live streaming, or export digital human video; real-time interaction scenarios can be directly accessed and deployed.

FAQ

Q: Do I need to appear on camera or use professional equipment?

A: No. It supports real-person cloning and generative digital humans. Click "One-Click Streaming" to start automatic live streaming.

Q: Are basic features free?

A: Basic features are available for free trial. Advanced capabilities (HD cloning, long-duration streaming, exclusive voices, etc.) require a subscription to unlock. Overseas/enterprise versions have separate PaaS pricing based on usage volume.

Q: Which platforms are supported for distribution?

A: Compatible with mainstream e-commerce and short video platforms; the international version covers TikTok, Shopee, Lazada, Alibaba International, and more.

Q: Can the digital human answer audience questions in real time?

A: Yes. The real-time interactive digital human responds in < 2 seconds, with long-term memory and emotion recognition support.

Q: How is compliance ensured?

A: The platform holds qualifications for audio-visual programs, online culture operations, and internet news services, and complies with regulations such as medical digital human usage rules.

Baidu Yi Jing VS Competitors

DimensionBaidu Yi JingZhihu AIiFlytek ZhizuoVolcano Engine Digital HumanSilicon-Based Intelligence
PositioningFull-scenario multi-agent, integrated live streaming + content + interactionCinema-grade ultra-realistic cloning, full-link compliance & risk controlLeading voice naturalness, knowledge payment/government broadcastingDeep integration with Douyin ecosystem and massive traffic investmentEstablished large-scale deployment, strong in government & enterprise
Live Streaming CapabilityScript-driven, AI brain autonomous scene control, strong product/scene switching7×24 multi-platform streaming, low account ban rateStrong in voice-driven, medium live streaming depthWeak adaptation for non-Douyin platformsStrong customization, slightly higher learning curve for beginners
Technical FoundationERNIE large model + multi-agentProprietary synthesisSpark large model, 60+ languagesDouyin algorithm + cloudProprietary image/voice
Learning CurveLow, full-link integrationMediumMediumLow (limited to Douyin ecosystem)Medium-high
Ecosystem AdvantageSearch/ERNIE ecosystem, 12 languages for international expansionMulti-platform compliant distributionFull national standard certificationDouyin trafficGovernment & enterprise channels
ShortcomingsHigh consumption for advanced human-like voicesRelatively new brand ecosystemWeak live streaming sales conversionWeak cross-platform capabilityMedium flexibility for small and medium customers
Last updated: September 22, 2026

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